This course investigates the psychological and economic processes underlying individual and social decision-making. We will develop an understanding of the differences between major theories and research practices in economics and psychology.
We will learn when and why economic theories fail descriptively, and what alternative theories of decision- making have been proposed. Finally, we will address how the findings from psychology and economics can be applied to improve public policy and real-life decision-making.
Marcel Zeelenberg is Full Professor of Economic Psychology at Tilburg University. He holds a PhD in Social Psychology from the University of Amsterdam (1996), and studied Cognitive Psychology at Leiden University. Prior to enrolling at Tilburg University, he was a Postdoctoral Research Fellow at the Eindhoven University of Technology and the University of Sussex (1996-1998).
He was an Assistant Professor of Marketing at Tilburg University (1998-2000) and was appointed Full Professor of Social Psychology in 2000. He was also the Head of the Social Psychology Department at Tilburg University (2010-2012). His research interests include social and economic psychology, negotiation, consumer behavior and marketing communications.
Calle 21 No. 1-20
Bogotá – Colombia
Código postal: 111711
Bogotá
(601) 332 4144
Línea de información nacional
018000 123 300
Calle 21 No. 1-20
Bogotá – Colombia
Código postal: 111711
Bogotá
(57 601) 332 4144
Línea nacional
01800 123 300
Universidad de los Andes | Vigilada Mineducación
Reconocimiento como Universidad: Decreto 1297 del 30 de mayo de 1964.
Reconocimiento personería jurídica: Resolución 28 del 23 de febrero de 1949 Minjusticia.
Universidad de los Andes | Vigilada Mineducación
Reconocimiento como Universidad:
Decreto 1297 del 30 de mayo de 1964.
Reconocimiento personería jurídica:
Resolución 28 del 23 de febrero de 1949 Minjusticia.
© – Derechos Reservados Universidad de los Andes
